Stop planning, start running 7 day experiments

Sponsored by

Growth unlocks straight to your inbox

Optimizing for growth? Go-to-Millions is Ari Murray’s ecommerce newsletter packed with proven tactics, creative that converts, and real operator insights—from product strategy to paid media. No mushy strategy. Just what’s working. Subscribe free for weekly ideas that drive revenue.

Sign up now

You don’t need another plan
You need proof

Most people wait for clarity that only shows up after action
So they sit, think, and loop

Experiments fix this fast

The truth:

• Planning feels safe, testing creates progress

• One week of clean data beats a month of thinking

• Small controlled trials build confidence without drama

Run a 7 day sprint like this:

• Hypothesis write one sentence if I do X daily, Y will improve

• Metric pick a number you can track sleep hours, outreach sent, words written

• Trigger choose a fixed start time same window every day

• Setup remove friction the night before clothes out, file open, phone in another room

• Floor define the smallest acceptable action you will hit it even on bad days

• Debrief on day 8 keep, tweak, or kill based on the numbers

Real examples:

• Energy lights out at 10pm for 7 nights, target 8 hours, rate morning energy 1 to 10

• Sales 20 quality DMs daily, track replies and booked calls

• Creative 300 words before inbox, publish twice, measure output not vibes

Do this today:

• Pick one domain health, money, craft

• Write the hypothesis

• Block the daily window

• Remove one friction point

• Start before dinner

You don’t need more certainty
You need results you can point at

What is the one experiment you will run for the next 7 days starting tonight

Cut the fluff. Test and learn.
NoFluffWisdom

If you're done reading fluff and ready to actually move - start with this:
👉7 Steps to Change Your Life
It’s not “tips.” It’s a breakdown. Straight-up clarity for real shifts.

You’re getting the free drops.
But the real shifts happen behind the paywall.
Upgrade anytime to unlock the full feed - 3x/week clarity that cuts deeper.
👉 Join the Inner Circle